Need-To-Know Insights, Guidance, and News to Get You a Step Closer in Winning

Sweepstakes are no longer confined to a single country. With online platforms and social media, brands can now reach participants worldwide, creating international contests that were ...

When you enter a sweepstakes, you’re usually asked for some personal information, like your name, email, or sometimes even your phone number. To many participants, this feels like a small trade for the chance to win ...

Why do people keep entering sweepstakes, even when the odds of winning are slim? The answer isn’t just about the prizes, it’s about psychology. Winning (or even the chance of winning) taps into emotions ...

Many people use sweepstakes and contests interchangeably, but legally, they’re different. Knowing the difference helps avoid costly mistakes.   Sweepstakes Winners chosen by chance (random draw). No s...

Running a sweepstakes sounds easy, but in 2025, a simple mistake can lead to fines, lawsuits, or account bans. Read first: Legal Loopholes: What You Need to Know Before Running a Sweepstakes   Mi...

Social media has become the most popular way to run sweepstakes, but platforms like Facebook, Instagram, TikTok, and X (formerly Twitter) each have their own rules. In 2025, these rules continue to evolve, a...

Running a sweepstakes in the U.S. isn’t as simple as setting up a website and collecting entries. While federal laws set the groundwork, each state can layer on its own rules, making compliance a tricky pa...

Artificial intelligence is reshaping how brands run sweepstakes, making campaigns smarter, faster, and more personalized. From tailoring prize options to targeting the right audience segments, AI tool...

In digital marketing, micro-sweepstakes are emerging as a powerful tool for brands that want quick engagement without running long campaigns. Unlike traditional giveaways that last weeks or months, micro-...